Corazonas
90 Days for a Complete OverhaulCorazonas, a snack patented to lower cholesterol, had a strong product differentiator that wasn’t being clearly communicated. In just 90 days, LeeReedy/Xylem Digital created, vetted, finalized and rolled out packaging, shippers, web, print, outdoor, radio and grassroots. Phase two of the campaign – the largest, most integrated ad effort ever for Corazonas – is currently being rolled out. |










