In 45 years of conversations with marketing directors and business owners, there’s one question that always comes up. “Have you solved my problem recently?” Fortunately — and especially in those industries where we have deep experience — the answer for us is most often a resounding “Yes.”
With the new LRXD.com, we demonstrate the on-the-pulse problem solving…
Making Colorado is the most inclusive, collaborative and ambitious branding effort ever undertaken by a state. Rather than hiring a single design firm, the state is tapping into the energy and expertise of multiple agencies and Coloradans across this state — to build a brand for Colorado, by Colorado. The intent with the app is…
Bexel is one of those companies you’ve never heard of. But you’ve inevitably seen plenty of the things they’ve made possible — like The GRAMMYs, the Super Bowl, The Masters and many other global broadcast events. Bexel is the equipment provider and consultant for these sophisticated live-action extravaganzas, reality television shows and studio productions.
With the…
Folks are saying this year was a rebirth for SXSW. We could feel the energy. The sessions, keynotes, connections – inspirational all-stars. Leap Motion showed us the future of desktop computing. Elon Musk shared his remarkable vision for space exploration. Dennis Crowley gave us good advice – it’s not always beneficial to follow the shiny…
ONEHOPE, who gives half of their profits from the wine they sell to charity, wanted to spread the good they’re doing to a new category. They came up with ONEHOPE Coffee — we came up with a way to package and promote it.
Each month, half of ONEHOPE Coffee’s profits are donated to a new cause.…
The Ragan Awards competitions are the most prestigious in the PR and corporate communications industry. So it was a great honor to have our work for Earthbound Farm considered in the same awards show as Southwest Airlines, Unilever, Honda, McDonald’s and many other household brand names. Winning Honorable Mention for the Best Email Marketing Campaign…
Red Robin’s big push for 2013 is customization and nutrition. With over 75,000 downloads of the original Red Robin Customizer app we built for iPhone and many hundreds of requests to bring it to Android, it was time to extend this fan favorite to a new mobile platform.
Now, The Customizer — a unique tool that…
Over 9 million people watched the airing of CBS’s Undercover Boss featuring KOA’s CEO & Chairman Jim Rogers. It was our task to create a campaign that capitalized on the PR value of the show — turning lookers into bookers and casual observers into Facebook fans.
On KOA.com — where we knew traffic would be high…
We’ve all seen the burning fireplace videos that people put on their televisions during the holidays. LRXD made one with a twist — for campers who have cabin fever this winter. InstaCamp is a digital campfire, with accompanying acoustic Christmas music, that you can light anywhere you have a digital device. Kampgrounds of America (KOA)…
Pills on cotton, wool and cashmere send our favorite sweaters to an early grave — but now we can end this carnage with Lilly Brush. Equal parts scientific, fashion and emotional breakthrough, Lilly Brush is like a magic wand with nylon bristles.
It was invented by a first-time entrepreneur who brought the original homemade prototype to…